Estilos de vida y prácticas de consumo de las personas que han adoptado perro en la ciudad de Bogotá

Reyes Gavilán, Pablo Alexander | 2021

This research aims to identify the lifestyles and consumption practices of people who have adopted dogs in the city of Bogotá. For this, a mixed study was carried out. In the qualitative component, 20 in-depth interviews were conducted. With the results obtained, the quantitative instrument of lifestyle and consumer practices was adapted, which was applied to 247 people. A descriptive analysis was made. The results show that sharing with the family occupies an important position within the activities of people who have an adopted dog. In the opinions of the participants, it is observed that they fully agree in supporting canine sterilization. The consumption practices of people who have adopted dogs show that people consider or give meaning to their dog as a member of the family, a companion at home